Reticle AI
Contextual Advertising with all the Feels: Align your unique brand messaging with Reticle™ emotional signals to create enhanced ad experiences.
Toronto, Canada
About
Reticle is a unique contextual data provider that leverages emotion through programmatic media. Our cookie-less technology curates digital content by classifying URL's and videos into 19 different emotional categories based on the emotional intent of the content. Reticle helps bring creative strategy to life in media by helping to align the message within emotionally congruent digital content to help drive greater engagement.
Capabilities
AI
CTV
Digital video
Display
Research & Insights
Sentiment analysis
Key audiences
$100,000 - $149,999 HHI
$10,000 - $14,999 HHI
$150,000 - $174,999 HHI
$15,000 - $19,999 HHI
$175,000 - $199,999 HHI
18-20
$200,000 - $249,999 HHI
$20,000 - $39,999 HHI
21-24
$250,000+ HHI
25-29
30-34
35-39
$40,000 - $49,999 HHI
40-44
45-49
$50,000 - $74,999 HHI
50-54
55-59
60-64
65-69
70-74
75+
$75,000 - $99,999 HHI
Adults (no children)
Female
Less than $10,000
Male
Married
Other Gender
Parents with Children
Single
Academic Interests
Automotive
Business and Finance
Careers
Education
Family and Relationships
Fine Art
Food & Drink
Health and Medical Services
Healthy Living
Hobbies & Interests
Home & Garden
Medical Health
Movies
News and Politics
Personal Finance
Pets
Pharmaceuticals, Conditions, and Symptoms
Pop Culture
Real Estate
Shopping
Sports
Style & Fashion
Technology & Computing
Television
Travel
Video Gaming
Apps
Arts and Entertainment
Automotive Ownership
Automotive Products
Automotive Services
Beauty Services
Business and Industrial
Clothing and Accessories
Collectables and Antiques
Consumer Electronics
Consumer Packaged Goods
Education and Careers
Family and Parenting
Finance and Insurance
Food and Beverage Services
Furniture
Gifts and Holiday Items
Hardware Supplies
Health and Medical Services
Hobbies and Interests
Home and Garden Services
Legal Services
Life Events
Logistics and Delivery
Non-Profits
Office Equipment
Pet Services
Pharmaceuticals, Conditions, and Symptoms
Real Estate
Recreation and Fitness Activities
Software
Sporting Goods
Travel and Tourism
Web Services
Operating markets
United States
Australia
Bahamas
Canada
United States Virgin Islands
United Kingdom
Inclusion spotlight
Women Led