

Playwire
Serving ads to billions across Gaming, Entertainment, Kids, and 1P defined audiences. Building custom activations, from high-impact creative to Fortnite and Roblox universes.
Boca Rota, Florida
About
Advertising to audiences at scale, with growth in our audience first approach. Playwire manages over 500 websites, 1000s of apps, and access in-game to every title you can think of. We serve 12 billion video and display ads and stream one billion minutes of video each month. Exclusivity with our partners allows Playwire to provide all of its digital advertising services through one channel and growth into a private SSP. We collect 1P Data using our proprietary DMP, Helix, allowing us to serve ads across honed in audiences by DE&I goals, and allow us to continuously define segments that can be catered to gaming or non-endemic attributions. Playwire is headquartered in Boca Raton, Florida, but has a global reach with business operations and satellite offices spanning from San Francisco to Singapore.
Capabilities
Ad exchange
Ad server
Audience data
Branded Integrations
Content creators
CTV
Digital video
Display
DOOH
DSP
Gaming
In-content
In-game
Influencers
Interactive display
Interactive video
Live
Location
Measurement
Metaverse
Mobile
OTT
Publisher
Research & Insights
Shoppable media
Social
Sponsorships
Streaming
Virtual product placement
Key audiences
$100,000 - $149,999 HHI
$10,000 - $14,999 HHI
$150,000 - $174,999 HHI
$15,000 - $19,999 HHI
$175,000 - $199,999 HHI
18-20
$200,000 - $249,999 HHI
$20,000 - $39,999 HHI
21-24
$250,000+ HHI
25-29
30-34
35-39
$40,000 - $49,999 HHI
40-44
45-49
$50,000 - $74,999 HHI
50-54
55-59
60-64
65-69
70-74
75+
$75,000 - $99,999 HHI
Adults (no children)
Female
Less than $10,000
Male
Married
Other Gender
Parents with Children
Single
Academic Interests
Automotive
Business and Finance
Careers
Education
Family and Relationships
Fine Art
Food & Drink
Health and Medical Services
Healthy Living
Hobbies & Interests
Home & Garden
Medical Health
Movies
News and Politics
Personal Finance
Pets
Pharmaceuticals, Conditions, and Symptoms
Pop Culture
Real Estate
Shopping
Sports
Style & Fashion
Technology & Computing
Television
Travel
Video Gaming
Apps
Arts and Entertainment
Automotive Ownership
Automotive Products
Automotive Services
Beauty Services
Business and Industrial
Clothing and Accessories
Collectables and Antiques
Consumer Electronics
Consumer Packaged Goods
Education and Careers
Family and Parenting
Finance and Insurance
Food and Beverage Services
Furniture
Gifts and Holiday Items
Hardware Supplies
Health and Medical Services
Hobbies and Interests
Home and Garden Services
Legal Services
Life Events
Logistics and Delivery
Non-Profits
Office Equipment
Pet Services
Pharmaceuticals, Conditions, and Symptoms
Real Estate
Recreation and Fitness Activities
Software
Sporting Goods
Travel and Tourism
Web Services
Core strengths
Data integrations
Speed
Pricing
Security
Events
Production
Network
Content expertise
Global partnerships
Cultural expert
Research
Value
Global reach
Operating markets
United States
Brazil
Canada
France
Greece
Israel
Japan
Mexico
Singapore
United Kingdom